How to make the five-second rule work for your business

In one of the most powerful TED Talks of all time, Human Behaviour Specialist and entrepreneur, Mel Robbins discussed how she developed the five-second rule when she and her husband were going through a difficult time in their professional lives.

How can you use the five second rule to grow your small business?

The basic premise behind the five-second rule is that it forces you to act on your impulses. If you have a goal, “you must physically move within five seconds and act on it in that time frame,” says Robbins. For instance, if you are thinking of making a phone call, you have five seconds to do it. Or, if you are thinking of going to the gym, you have five seconds to decide to do it. Considering that Robbins is an entrepreneur herself, she knows how difficult it can be to avoid hesitation.

Thus, she has identified two areas in which small business owners can use the five-second rule.

When starting and managing a small business, it is a constant struggle to decide where to focus all of your time and energy. It can become overwhelming and lead you to lose control of your day which is why it is important to take time to plan your day to ensure that you prepare for what’s ahead and not become overwhelmed. says Robbins. “Most small business owners wake up, look at their phones and start panicking. You want to grow your business, you’ve got to put the phone down, you’ve got to get up… you’ve got to sit down with a notebook and spend five minutes and think about what you are going to get done today that will help you expand your business.” Listen to your alarm in the morning and… five, four, three, two, one… do it! Get Up! And plan your day.

Self-doubt can be crippling to your business. A lot of what you worry about as a small business owner is unnecessary and can be a big obstacle to overcome. Robbins says, Focus on the plan you have in front of you and use that to create a positive mind-set that can help to grow your business.

Do away with the procrastination and hesitation, and grow your business so that you can thrive as a small business owner.

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